What is GEO and AI Search Optimization?

General, AI & GEO

GEO (Generative Engine Optimization), or AI Search Optimization, is the practice of optimizing your business to be found and recommended by AI search engines and assistants — not just classic search results. As more people ask AI tools for recommendations, we make sure your business is the answer they surface, using the same authority, structure, and accuracy work that also strengthens traditional SEO.