More direct bookings and fewer OTA fees for Canmore's lodges, guiding outfits, and trades, built by a Calgary studio 60 minutes down the Trans-Canada.
Local knowledge
We know Canmore
Not a templated city-name swap — real local research behind every page we build.
- Canmore is about 105 km west of Calgary on the Trans-Canada, a 60-75 minute drive and the nearest mountain-resort town to the city.
- It sits at the eastern gateway to Banff National Park, framed by the Three Sisters and Ha Ling Peak on the Bow River corridor.
- Median family income is roughly $130,280, among Alberta's highest, and the spending power of visitors and second-home owners pushes the functional market well above the permanent population of approximately 17,341.
- The Canmore Folk Music Festival draws roughly 19,000 attendees each August; the Highland Games and Nordic Centre events add further seasonal demand spikes across summer and winter.
- Vacation rentals and boutique lodges are the economic backbone, with OTA commissions (8-20% per booking) representing a documented, recoverable cost for operators who invest in direct-booking infrastructure.
- A 2024 Bow Valley Regional Housing study identified a need for approximately 2,000 new homes in the region by 2031, and the Three Sisters Mountain Village development alone is set to add 700 to 1,075 or more homes, creating sustained demand for trades and construction services.
Why Canmore businesses choose us
Built to bring you leads
- OTAs charge 8-20% per booking. A direct-booking site recovers that margin, often within a single peak season.
- The Folk Festival brings 19,000 visitors in August alone. Peak-season search is where Canmore revenue is won.
- Three Sisters Mountain Village alone is approved for 700 to 1,075-plus new homes, part of the roughly 2,000 the Bow Valley needs by 2031. The trades firms that rank in Google now will capture that work.
- Two distinct seasons, summer hiking and winter Nordic, mean two windows to capture high-intent visitors. One well-built site handles both.
What our clients say
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“We have worked with Ben and his team for over a year now. They built us a great, professional website and our SEO keeps improving. Ben goes well beyond the SEO and gives genuine advice on growing the business. We would highly recommend Ben and his team at Right Design.”
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“Our website was outdated and slow, and Right Design completely transformed it. The team is awesome — super quick and easy to deal with — and Ben takes the time to explain the technical side in a way that actually makes sense.”
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“If you want a professional, effective website that brings in business, there is no better option than Right Design. They understand what a website is supposed to do for you.”
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“Ben has handled our web work for seven years and the design, SEO, and ads have brought in many strong leads, even on a tight budget. I have watched Ben work for over 20 years — you will not find anyone more dedicated.”
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“Hiring Right Design was the best decision we made. Ben is honest, reliable, and trustworthy, explains everything without the jargon, and is always quick to respond.”
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“Right Design was the right choice. Well worth the investment — professional work and a site that does its job for our business.”
Services for Canmore businesses
The full menu, with transparent pricing
Real pricing in CAD, taxes excluded. See all services →
Web Design
Conversion-first websites built on our proven template, designed around lead generation rather than decoration.
From $2,500 one-time
Learn moreSEO
A consistent stream of blogs, service pages, and location pages that build topical authority and rank you higher in Google.
From $2,500/month
Learn moreGoogle Business Profile
Done-for-you management of your Google Business Profile so you get found in local search and on Maps.
From $500/month
Learn moreGoogle & Meta Ads
Done-for-you Google and Meta pay-per-click campaigns engineered to maximize return on ad spend.
From $750/month
Learn moreWho we help
Canmore businesses we build for
Boutique lodges, STRs & property managers
Direct-booking sites with local SEO and Google Business Profile management, so you keep the 8-20% per reservation that Airbnb, Expedia, or VRBO would otherwise collect.
Outdoor adventure & guiding outfitters
Booking-ready sites with local SEO and seasonal Google/Meta PPC timed to the Folk Festival summer rush and the Nordic Centre winter window.
Real estate & second-home brokerages
Second-home buyers compare brokerages online long before they call, and the Three Sisters and Bow Valley field is crowded. A premium $15,000 build, $5,500/mo SEO, and steady social content put your listings in front of those high-value buyers first.
Restaurants, cafes & breweries
A fast, well-structured site with Google Business Profile so the visitor who searches before leaving Calgary finds your Main Street address, not a competitor's.
Trades, construction & renovation
Local SEO and Google Local Services Ads calibrated to the Three Sisters boom, turning referral-dependent firms into search-visible businesses ready for inbound calls.
Straight answers
Thinking it over?
You're based in Calgary, not Canmore. Won't a local agency understand our market better?
We're 60-75 minutes down the Trans-Canada and work regularly across the Bow Valley. Canmore proximity matters less than whether the site actually books guests and ranks for peak-season searches. We publish our pricing, scope builds by page count, and engineer for direct bookings rather than decorative web presence.
There are already a dozen agencies targeting Canmore. Why choose you?
Most of those agencies compete for the same template-site, price-shopper tier. We work with higher-stakes operators: lodges recovering OTA margin, multi-property managers, real-estate brokerages chasing six-figure transactions. The differentiator is conversion depth and SEO discipline, not a lower quote.
Canmore's revenue is packed into summer and winter peaks. Is a year-round retainer worth it?
We scale spend to your Bow Valley calendar: heavier Google/Meta PPC ($750/mo plus ad spend) into the Folk Festival summer window and the Nordic Centre winter window, steady local SEO compounding in the background, and Google Business Profile active year-round ($500 setup plus $500/mo for Canmore operators). The retainer is weighted toward the months where it pays back fastest.
FAQ
Canmore questions, answered
Do you work with Canmore businesses even though you're based in Calgary?
Yes. We're about 105 km from Canmore via the Trans-Canada, roughly 60-75 minutes, and we serve clients across the Bow Valley including Canmore, Banff, Exshaw, and Kananaskis. Most project work is done remotely, with on-site visits when the scope calls for them.
Can you build a direct-booking website that reduces our reliance on Airbnb, Expedia, or VRBO?
Direct-booking sites for lodges, STRs, and property managers are among our most common Canmore projects. We build the site to earn inquiries, add the local SEO so guests find you before they reach a platform, and configure Google Business Profile to capture the searcher who is already in Canmore or planning the trip.
What does a website cost for a Canmore lodge or outfitter?
Web design for Canmore businesses starts at $7,500 for up to 10 pages and $15,000 for up to 20 pages, whether you run a boutique lodge recovering OTA margin or a trades firm targeting the Three Sisters pipeline. SEO retainers are $2,500, $5,500, or $15,000 per month depending on competitiveness. Google Business Profile for Canmore is $500 setup plus $500/month to keep it active and converting. Hosting runs $60-$150/month and maintenance is $100/month. All pricing is published and there are no discovery-call-only quotes.
How do you handle a business that runs on summer hiking season and a separate winter Nordic season?
We build one site engineered for both windows and align paid spend to each. Google/Meta PPC ($750/month plus ad spend) runs heavier into your summer peak around the Folk Festival and your winter peak at the Nordic Centre; local SEO and Google Business Profile compound quietly in the shoulder months so you are well-positioned when demand returns.
Can you help a trades or renovation firm get work from the Three Sisters development?
With roughly 2,000 new homes needed across the Bow Valley by 2031, and Three Sisters Mountain Village approved for 700 to 1,075-plus of them, inbound search demand for trades and renovation services is growing. We set up local SEO and Google Local Services Ads so your firm shows up for high-intent searches rather than depending entirely on referrals.
Let's grow your Canmore business
Tell us about your project. We respond within 24 hours during business hours.
- 1.403.483.5340
- info@rightdesign.ca
- Mon–Fri 9AM–5PM MST